Term:Summer

Course Code:SQ0000228H

Campus:Central Campus

Academic Organization:School of Economics

Prerequisites:None

Credit:1（16 teaching hours）

Course Components:Lectures Required

Course Description:

It is an introductory module to cover essential aspects of International Business and the environment including globalization, and political, regulatory, and cultural differences within which business transactions take place. The module introduces some key theories of international business development – those concerning the rationales for international expansion, the choice of foreign market entry strategy and the impact on the economies of host countries. By exploring international business cases, you will have the opportunity to apply, examine, and discuss theories in relation to real business life.